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poste.it Website Analysis for May 2025
poste italiane vi presenta l´offerta di prodotti e servizi postali, finanziari e assicurativi, disponibili online e negli uffici postali presenti in tutta italia.
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Global Rank
#31567
Country Rank
#71
Category Rank
#1
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Total Visits
97.2M
Bounce Rate
20.73%
Pages per Visit
6.39
Avg Visit Duration
00:03:56
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poste.it Traffic & Engagement Analysis
poste.it's web traffic has increased by 19.9% compared to last month. See all traffic & engagement stats for poste.it in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
97.2M
Last Month Change
19.9%
Bounce Rate
20.73%
Pages per Visit
6.39
Avg Visit Duration
00:03:56
Total Visits Last 3 Months
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spid.gov.it
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posteitaliane.it
poste.it Web Traffic by Country
Which countries sent the most traffic to poste.it lately? Where is their core audience from? Last month Italy was the top country sending desktop traffic to poste.it - click below to discover all countries
Top Countries
Italy
98%20.27%
United States
0.35%38.48%
Switzerland
0.22%21.59%
Germany
0.19%6.31%
Spain
0.19%0.78%
Others
1.04%
poste.it Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. poste.it's audience is 58.84% male and 41.16% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female41.16%
- Male58.84%
poste.it Competitors & Similar Sites
Reveal poste.it top alternatives and find potential or emerging competitors. posteitaliane.it is the website with the highest similarity score to poste.it. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
poste.it Top Traffic Sources
The top traffic source to poste.it is Direct traffic, driving 46.11% of desktop visits last month, and Organic Search is the 2nd with 37.44% of traffic. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Organic Search
Industry benchmark?
poste.it Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to poste.it (Desktop, worldwide)
Organic vs. Paid
Organic95.55%
Paid4.45%
Top Keywords
poste italiane2.3MVOL: 1,925,620$1.22poste540.9KVOL: 424,250$0.21postepay448.7KVOL: 297,600$0.31poste tracking369.2KVOL: 559,000$0.56poste italiane tracking272.8KVOL: 321,530$0.5212.1K OthersSee more
Total Keywords12.1K
Referral Web Traffic to poste.it
The top referral sites sending desktop traffic to poste.it.
Category Distribution
Marketplace
26.93%Financial Planning and Management
16.96%Board and Card Games
10.03%Fashion and Apparel
6.57%Shipping and Logistics
5.07%Other
34.45%Top Referrals
Links from poste.it to Other Websites by Traffic Share
poste.it is sending desktop traffic to 163 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Financial Planning and Management
22.48%Law and Government - Other
14.78%Legal
11.44%Math
10.27%Construction and Maintenance
2.51%Other
38.52%
Social Media Traffic to poste.it
poste.it gets most of its social media traffic from Youtube, followed by WhatsApp Webapp and Facebook (Desktop). Engaging audiences through Linkedin may reveal new opportunities
Social Networks
13
Social Network Distribution